International Market Research.

Drive growth by breaking into new markets.

We are the go-to partner for international market research

We work with global brands, conducting international market research studies to set them up for success in new and lucrative markets.

Our unrivalled knowledge of these countries means that we can interpret research findings through a cultural lens, and harness this to help brands develop products, services and campaigns that resonate at a local level.

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Years of global experience

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Years of Asian experience

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FAQs

Do you conduct research in the local language?

We believe that conducting research in the local language is crucial for gaining true depth of insight. Not only does it allow us to understand the intricacies of local nuance but also the wider culture that sits behind this. We’re proud of the multi-lingual team that enables us to do this. Between us, we speak over 40 languages!

How do you adapt international market research projects to account for cultural differences in each market?

As a global boutique market research agency, we have strong personal connections between our offices, fostered through secondments, international teams and regular global meetings. We collaborate with local market experts within our network on all international market research projects, harnessing their rich cultural understanding to guide the choice of methodology, shape the design of the study, and inform our analysis of the findings.

You have offices across the globe, but how do you approach research in countries where you don’t have a physical presence?

In addition to our global offices, we have an extensive network of trusted partners and local moderators. We work in close collaboration with these partners, conducting ‘cultural deep dives’ at the start of every project to ensure we have a rich understanding of the cultural context to inform the study. From Saudi Arabia to South Korea, we’ve worked with these partners to successfully deliver international market research projects across the globe.

Our Results

Our mission is to raise the impact of research – and we're delivering

AURA Innovation of the Year award

Innovation of the Year

Finalist

— The AURAs, 2021

Market Research Agency of the Year

Winner – Gold

— Agency of the Year Awards, 2021

Consultant of the Year

Winner – Gold

— Agency of the Year Awards, 2021

Market Research Agency of the Year

Finalist

— Agency of the Year Awards, 2020
Kadence team collecting Agency of the Year award

Consultant of the Year

Winner

— Agency of the Year Awards, 2020
Quirks Supplier of the Year Kadence International

Market Research Supplier of the Year

Winner

— Marketing Research & Insight Excellence Awards – 2019
Kadence International Market Research Agency of the Year Singapore

Market Research Agency of the Year

Winner

— Agency of the Year Awards, 2019
Kadence International is Highly Commended for Global Agency of The Year

Global Agency of the Year

Highly Commended

— Market Research Society Awards, 2019

Best Data Collection (face-to-face)

Finalist

— Market Research Society's Operations Awards – 2019

Best Data Collection (telephone)

Finalist

— Market Research Society's Operations Awards, 2019
MRS Opperations Awards Trophy

Best Training and Development

Highly Commended

— Market Research Society's Operations Awards, 2019
Free guide

How to conduct online market research in Asia: The Go-To Guide

What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.

Download the guide now
Conducting Online Research in Asia 2

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