Brand and advertising research.

Unlock insight to power brand growth.

Brand and advertising research

From campaign ideation to creative evaluation and brand impact, we’ll work with you to maximise your marketing spend at every step of the process.

We work with businesses to help enhance their marketing and advertising efforts and to assess the impact of this through brand studies.

By getting closer to the needs and attitudes of consumers, we’re able to identify the core human truths and big ideas that fuel great content and marketing strategies.

Whether you’re about to start on a new campaign, testing new concepts areas, evaluating final ad stimulus and copy or understanding the impact of your campaigns, we’re on hand to help you get the most out of your marketing.

The global boutique for data and insight

Our global footprint makes us the go-to partner for international market research. We offer all qualitative and quantitative methodologies across our office network and beyond.

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Brands Exposed: What consumers want to see from your marking as they emerge from lockdown

How should you position your advertising as consumers emerge from lockdown with new expectations of brands and a different lens on marketing? In this report, we’ll share the key learnings from our proprietary study, Brands Exposed, with over 4,000 consumers across the UK, US and 8 Asian markets.

Download the report now
Brands Exposed
online research in asia
Free report

How to conduct online research in Asia – best practice guide

In most countries across Asia, face-to-face has long been the dominant form of market research – and this is likely to be the case for some time to come. But in the wake of COVID-19, we’ve produced a best practice guide to equip our clients with the knowledge and tools to execute online projects successfully.


We’re finalists for Innovation of the Year at the AURA Awards

We are absolutely thrilled to be finalists at this year’s AURA Awards for Innovation of the Year in conjunction with Asahi Europe & International. The award nomination recognizes our work using augmented reality to drive innovation in pack and concept testing. This new approach harnesses augmented reality models, built in-house by our design team, that […]

Trusted by

Kadence International Market Research Agency of the Year Singapore