We are Kadence International – an award-winning market research company in the USA.
Hello from our US offices!
Our US offices
Kadence International is a leading market research company in the USA. We partner with brands on full-service market research projects, helping to crack complex business problems through rich insight. We can also work with companies as a fieldwork partner, helping to reach the right respondents and execute fieldwork.
We have offices on both the East and West coast in Boston and Silicon Valley. From these bases, we can conduct research across North and South America. And with team members in London, Seattle and Tokyo, as well as global offices across Asia, we can turn pressing research needs around quickly. This gives us the ability to work longer, and smarter, to serve our clients.
We are consistently recognised as one of the top market research agencies globally
Innovation of the Year
Finalist
— The AURAs, 2021
Market Research Agency of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Agency Leader of the Year
Winner – Bronze
— Agency of the Year Awards, 2021
Consultant of the Year
Winner
— Agency of the Year Awards, 2020
Market Research Agency of the Year
Finalist
— Agency of the Year Awards, 2020
Market Research Supplier of the Year
Winner
— Marketing Research & Insight Excellence Awards – 2019
Market Research Agency of the Year
Winner
— Agency of the Year Awards, 2019
Global Agency of the Year
Highly Commended
— Market Research Society Awards, 2019
Outstanding Young Researcher
Winner
— Marketing Research & Insight Excellence Awards, 2019
Best Training and Development
Highly Commended
— Market Research Society's Operations Awards, 2019
Best Data Collection (telephone)
Finalist
— Market Research Society's Operations Awards, 2019
Best Data Collection (face-to-face)
Finalist
— Market Research Society's Operations Awards – 2019
Meet Our Senior Team
Ellie Tehrani
Specialist sectors Technology, B2B, Financial Services Current location USAEllie believes in working as one with our clients, in understanding the “why” in every request so that the “how” becomes a natural solution to the equation. Her vision and impact in the industry has been to shift the research paradigm from descriptive to prescriptive, enabling our clients to formulate clear answers to complex questions.
Illitch Real
Specialist sectors B2B, Technology, Financial Services Current location UKIllitch has an intimate knowledge of the international landscape in both quantitative and qualitative research. Now focusing on opening access to new methodologies and audiences to our US clients, he is coordinating operations across the Kadence team.
By channelling a systematic and collaborative approach to problem solving, he is facilitating our US delivery to exacting standards.
Sarah Serbun
Specialist sectors Animal Health, B2B, Food & Beverage, Consumer Goods Current location USASarah is driven by an insatiable curiosity in understanding human behavior and a passion for unearthing insights that inspire clients to make a positive impact. Drawing on BS and MA degrees in psychology and thirteen years as a professional researcher, Sarah’s expertise spans diverse industries and methodologies, including ten years of moderating experience, now as Kadence’s Qualitative Lead for the US.
Join Kadence
We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.
See all vacancies
Market research services
We work with the world’s leading brands, harnessing research to unlock new ideas, develop future strategies and power business growth.
Customer and market understanding
We bring businesses closer to their customers and help them navigate the broader market, so they can future proof their strategy.
New product development research
We partner with brands to develop winning products, from concept development right through to pricing research.
Brand and advertising research
We help brands create comms that cut through by understanding the messages which truly resonate with your target audience.
Online and offline fieldwork services
We’re a trusted fieldwork partner to top-tier organisations, providing them with the data they need to drive decision-making.
Insight activation
Our work doesn’t stop at the debrief. We go further, workshopping findings and creating standout creative outputs to raise the impact of research and turn insight into action.
Our location
See on Google mapsKadence International – Boston
170 Milk Street, #2f,
Boston MA 02109
Our location
See on Google mapsKadence International – San Francisco
950 Tower Lane, Suite 2100
Foster City CA 94404
Sectors we serve
With over 25 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.
We bring this to bear to design the very best approach to meet your objectives.
How to run workshops that turn insight into action
How do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business? In our free guide we share our top tips for preparing and running an effective workshop, as well as practical workshop exercises that you can take away, apply to your business and use to ensure that your research really does drive business change.
Download the guide now
We’re finalists for Innovation of the Year at the AURA Awards
We are absolutely thrilled to be finalists at this year’s AURA Awards for Innovation of the Year in conjunction with Asahi Europe & International. The award nomination recognises our work using augmented reality to drive innovation in pack and concept testing. This new approach harnesses augmented reality models, built in-house by our design team, that […]
How to get the most out of online research: 10 questions from our Ask Us Anything webinar answered
As opportunities for face-to-face research become more limited in the current climate, online research is coming to the fore. To help our clients navigate this shift, we ran an Ask Us Anything session to give clients a chance to ask their questions on getting the most out of online research. Almost 200 of you joined […]
